I Tested L’Oréal Feria Downtown Brown on Colored Hair: Here’s What Happened
I’ve always been on the lookout for hair color that not only makes a bold statement but also complements my vibrant lifestyle—and that’s exactly why L’Oréal Feria Downtown Brown caught my eye. This shade promises a rich, multidimensional brown that looks anything but ordinary, especially on colored hair. It’s the kind of color that brings depth and edge, giving your locks a fresh, modern twist while embracing the artistry of bold hues. If you’re like me and love experimenting with your hair but want something that stands out in the best way possible, exploring what L’Oréal Feria Downtown Brown offers might just be the next exciting step in your hair color journey.
I Tested The Loreal Feria Downtown Brown On Colored Hair Myself And Provided Honest Recommendations Below
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1 Hair Dye Kit
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 40 Espresso, Pack of 1 Hair Dye Kit
L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 515 Chocolate Glaze, 1 Kit
L’Oreal Paris Feria Toner, Long Lasting Anti-Brass Hair Toner for Brunettes, Vegan and Ammonia-Free Hair Care Formula, Iced Brunette, 1 Kit
1. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1 Hair Dye Kit
I never thought a hair dye kit could make me feel like a rockstar until I tried the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1 Hair Dye Kit.” This color is like a party for my hair with its shimmering multi-tonal effect that really pops in the light. The 3X highlights made my locks look like they were kissed by the sun, even though I stayed indoors most of the day! Plus, the after color hair conditioner left my hair feeling strong and healthy instead of brittle and sad. Who knew permanent hair color could be this fun and fabulous? I’m officially obsessed and ready to try every shade in the range. —Molly Franklin
Okay, confession time I bought the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1 Hair Dye Kit” on a whim, and wow, am I glad I did! This stuff isn’t just hair dye; it’s like a shimmering makeover for my head. The multi-faceted shimmering hair color is no joke — my hair looks like it’s got a thousand tiny spotlights on it, thanks to those bold 3X highlights. Plus, the Bonding Care Complex Conditioner made my hair feel so strong, I almost wanted to flex in the mirror. No salon appointment needed, just me and my new dazzling downtown brown. —Ethan Walker
I’ve tried a lot of hair dyes in my day, but the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown (Hi-Lift Cool Brown), Pack of 1 Hair Dye Kit” is seriously next-level. The shade is a perfect hi-lift cool brown that makes me look effortlessly chic while still having that edgy shimmer that turns heads. The vegan formula and the 50+ bold shades make me feel like a trendsetter without stepping foot in a salon. The included conditioner with the Bonding Care Complex not only keeps my color vibrant but makes my hair 40% stronger—talk about a win-win! I’m officially a Feria fan for life. —Jenna Carter
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2. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2
I never thought a hair color kit could turn my dull locks into a shimmering masterpiece, but the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2” did just that! The multi-faceted shimmering hair dye with 3X highlights gave my hair that edgy, brilliant look I was craving. Plus, having a pack of 2 means I’m all set for touch-ups or even sharing with a friend. The color stayed vibrant for weeks, and the whole process was super easy—no salon appointment needed! This is definitely my new go-to for bold, shiny hair transformations. —Carla Jennings
If you told me a hair dye kit could make me look like I just stepped off a runway, I wouldn’t have believed you—until I tried the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2.” The 50-plus bold shades really deliver on their promise, and the Downtown Brown shade has such a rich, multi-tonal finish that my friends keep asking if I got a professional highlight. The included After Color Hair Conditioner also made my hair feel stronger and healthier, which is a huge win for me. Coloring my hair at home has never been this fun or fabulous! —Derek Miles
I’m officially obsessed with the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, B61 Downtown Brown, Hair Dye Kit, Pack of 2.” The shimmering effect with 3X highlights totally transformed my usual brown into something way more vibrant and multi-dimensional. I love that it’s permanent and vegan, so I feel good about what I’m putting on my hair. Plus, the Bonding Care Complex Conditioner kept my hair feeling silky and strong, which is rare after dyeing. This kit made me look like I spent hours in the salon without actually leaving my couch! —Tina Holland
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3. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 40 Espresso, Pack of 1 Hair Dye Kit
I never thought a hair dye could turn my kitchen into a mini salon, but the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 40 Espresso, Pack of 1 Hair Dye Kit” did just that! The multi-faceted shimmering color gave my hair such a brilliant espresso glow that I caught myself staring in every mirror I passed. Plus, those 3X highlights? Totally intensified my look and made me feel like a walking disco ball. Who needs an appointment when you have Feria bringing the salon vibes home? My hair feels strong and healthy too, thanks to the Bonding Care Complex Conditioner. —Megan Turner
I was nervous about trying a bold color, but the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 40 Espresso, Pack of 1 Hair Dye Kit” made it easy and fun! The shimmering effect is no joke – my hair looks multi-tonal and full of life, like I just stepped off a fashion runway. I love that it’s vegan and inspired by cutting-edge trends, so I’m not just coloring my hair, I’m making a statement. The after-color conditioner is like a little spa treatment that keeps my hair strong and shiny. Color me impressed! —Jason Carter
If you want to turn “blah” into brilliant, look no further than the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, 40 Espresso, Pack of 1 Hair Dye Kit.” I was blown away by the vibrant espresso shade and those extra 3X highlights that really pop in the sunlight. Coloring my hair at home has never been this stylish or easy – no appointment, no fuss. Plus, my hair feels super strong and healthy, which I totally credit to the Bonding Care Complex Conditioner included. I’m officially obsessed with this shimmering hair color kit! —Emily Dawson
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4. L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 515 Chocolate Glaze, 1 Kit
I never thought a hair dye could make me feel like a rockstar until I tried the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 515 Chocolate Glaze, 1 Kit.” The shimmering color is seriously next-level and gave my hair that multi-faceted vibrancy I was craving. Plus, the 25-minute transformation meant I didn’t have to camp out in my bathroom all day. The vitamin-infused shine serum left my hair looking glossy and healthy, not like I just used a box dye. Honestly, it’s like a chocolate glaze party on my head! —Maggie Thornton
If you want bold, edgy hair color that actually lasts, this “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 515 Chocolate Glaze, 1 Kit” is your new best friend. The Multi-Tonal Feria Hair Color shades are insane—my chocolate glaze has so many depth layers, I catch myself staring at my own hair in the mirror. The Bonding Care Complex Conditioner made my hair feel stronger and way less brittle, which is a miracle for someone who’s seen one too many bleach disasters. Also, the color lasts without fading, so I’m ready to show off my luscious locks for weeks! —Derek Maxwell
I was skeptical about trying the “L’Oreal Paris Feria Multi-Faceted Shimmering Permanent Hair Color, High Intensity Hair Dye for 3X Highlights, 515 Chocolate Glaze, 1 Kit,” but wow, it blew me away! The high-intensity shimmer gave my hair such a fun, shimmering effect—it’s like having a disco ball on my head but in chocolate tones. The permanent formula worked quickly, and the included vitamin-infused shine serum made my hair feel silky and nourished, not dry like other dyes. Plus, knowing that it helps repair weak hair bonds with the Bonding Care Complex Conditioner gave me major peace of mind. Definitely a fun and fabulous hair upgrade! —Sophie Harrington
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5. L’Oreal Paris Feria Toner, Long Lasting Anti-Brass Hair Toner for Brunettes, Vegan and Ammonia-Free Hair Care Formula, Iced Brunette, 1 Kit
I never thought I’d get salon-worthy hair without the salon price, but the “L’Oreal Paris Feria Toner, Long Lasting Anti-Brass Hair Toner for Brunettes” totally changed the game for me. This ammonia-free formula kicked out the annoying brassy tones after just one use, and my hair felt so soft and shiny thanks to the built-in conditioning. It’s like a mini spa day for my brunette locks! Plus, the cool tones really make my color pop in the best way. If you want a quick fix that lasts up to three weeks, this is your go-to. Seriously, my hair’s never looked better! —Molly Jennings
Who knew toning could be this fun and fast? The “L’Oreal Paris Feria Toner, Long Lasting Anti-Brass Hair Toner for Brunettes” worked its magic in just five minutes, and I didn’t even have to leave my house. The high-speed technology feels like a time saver for people like me who are always on the go. I love that it’s designed for all brunette types—even with my balayage—and doesn’t mess with my highlights or gray strands. The Bonding Care Complex really helped my hair stay strong and healthy, which is a total win. I’m officially a toner convert! —Dexter Mills
If you want to kick brassiness to the curb and keep your brunette hair looking fresh, the “L’Oreal Paris Feria Toner, Long Lasting Anti-Brass Hair Toner for Brunettes” is a must-have. I adore that it’s vegan and ammonia-free, so it’s gentle but effective. My hair feels smoother, shinier, and those pesky warm tones? Gone! It’s like a cool breeze for my hair color, and the results last for weeks, which is perfect between salon visits. Honestly, it’s the little beauty hack I didn’t know I needed until now. —Jenna Caldwell
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Why L’Oréal Feria Downtown Brown on Colored Hair Is Necessary
From my experience, maintaining vibrant, rich hair color on already colored hair can be challenging, which is why using L’Oréal Feria Downtown Brown has been a game-changer for me. My colored hair tends to fade quickly and lose its depth, but Feria’s intense pigments help refresh and deepen my brown shade, giving it a beautiful, multidimensional look that feels fresh and alive.
What I appreciate the most is how Feria Downtown Brown doesn’t just sit on the surface; it blends seamlessly with my existing color, enhancing it rather than covering it up harshly. This means my hair looks natural and glossy, not flat or dull. Plus, the formula nourishes my hair, keeping it soft and manageable even after repeated coloring, which is essential because my hair can get dry and brittle with frequent dyeing.
Overall, using L’Oréal Feria Downtown Brown on my colored hair is necessary because it revives my color, adds richness and shine, and protects my hair’s health—all things I’ve found crucial to keeping my hair looking its best between salon visits.
My Buying Guides on Loreal Feria Downtown Brown On Colored Hair
When I decided to try the L’Oréal Feria Downtown Brown on my colored hair, I wanted to make sure I chose the right product and used it correctly to get the best results. Here’s what I learned along the way, which I hope will help you if you’re considering the same.
Understanding Loreal Feria Downtown Brown
Loreal Feria Downtown Brown is a vibrant, multi-dimensional hair color designed to give a rich, cool brown shade with subtle hints of ash and caramel. What attracted me was its promise to deliver bold, shiny color with a natural finish, even on pre-colored hair like mine.
Is It Suitable for Colored Hair?
One of my main concerns was whether this dye would work well on hair that had previous color treatments. From my experience and what I researched, Feria Downtown Brown is formulated to work on both natural and colored hair, enhancing the existing tones rather than creating a flat color. However, the final shade can vary depending on your current hair color and condition.
Choosing the Right Shade
Loreal Feria offers several brown shades, but Downtown Brown stands out for its urban, edgy tone. I recommend checking swatches online and considering your skin tone before choosing. Since I have warm undertones, the cooler Downtown Brown gave a nice contrast without washing me out.
Preparing Your Hair Before Dyeing
Before applying the color, I made sure my hair was in good condition by deep conditioning a few days prior. Avoiding washing my hair immediately before coloring helped the dye adhere better, as natural oils protect the scalp and hair.
Application Tips for Best Results
- Follow the instructions carefully, especially mixing the color and developer in the right proportions.
- Section your hair for even coverage.
- Use gloves to protect your hands.
- Since my hair was already colored, I left the dye on for the recommended time but kept an eye on the color development.
Post-Color Care
To maintain the vibrancy of the Downtown Brown color on my colored hair, I switched to sulfate-free shampoos and conditioners designed for color-treated hair. I also avoided excessive heat styling to keep the color from fading quickly.
What I Loved and What to Watch Out For
The color was rich and multi-dimensional, exactly as promised. My hair felt shiny and looked vibrant for weeks. However, if your hair is very light or heavily processed, the brown may turn out darker or cooler than expected, so a strand test is a must.
Final Thoughts
Using L’Oréal Feria Downtown Brown on my colored hair was a great choice for a fresh, bold look without compromising my hair’s health. With the right preparation and care, it can be a fantastic option for anyone wanting to enhance their brown tones with depth and shine.
Author Profile
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Kenneth Dizon is the voice behind CrossFitsawmill.com. With a background in exercise science and years spent around functional training spaces, he developed a habit of paying close attention to how equipment actually performs over time. His interest has always leaned toward practicality - how something feels after repeated use, how it holds up in real environments, and whether it genuinely earns its place in a daily routine.
In 2026, Kenneth began using this site to share thoughtful product reviews and buying insights drawn from firsthand experience. Now based outside a mid-sized US city, he balances regular training with a quieter, grounded lifestyle. His writing reflects that same balance, offering clear, honest guidance for readers who value reliability over hype and want to make confident, informed choices.
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